The group of experts of our full-service IP house is growing as Marko Rapeli, expert of business development and digital service management, has been appointed Vice President of Greip®, winner of 2017 IP Innovation Award.
As of March 1st, 2018, Marko Rapeli has been appointed Vice President of the Greip® business area and a member of the Berggren Management Team. Prior to Berggren, Marko Rapeli worked for Digitalist Group as Senior Vice President / Business Development, Strategy and Assets.
Marko Rapeli has extensive experience in successful management of international software and service business. He has a strong business management background and he is specialized in the development of new digital business models, consultation of expert services, service design and scaling of software business. Under his leadership, for example Cresense Ltd, a Finnish UX research agency, grew in a few years into a successful international service design company which was bought by Ixonos (current Digitalist Group) in 2015.
- We are very excited to get a completely new kind of expertise to Berggren with Marko. His strong business skills offer us an excellent opportunity to grow and develop next generation digital service management within the IP industry, rejoices Hannu Syrjälä, CEO of Berggren.
Greip®, winner of 2017 IP Innovation Award, is a SaaS service for intellectual asset management. It has some 5000 users in over 350 organizations in Finland and abroad. The clients of Greip® service include innovative companies and organizations of all sizes, who want to protect, expand and utilize their intellectual property efficiently. Greip® service aims to bring the competitive factors of a company, such as inventions, brands and innovations, into a visible and intelligible part of business.
- I’m very happy for the opportunity to develop and create new business models for the IP industry. Because of business digitalization, the IPRs are becoming more and more important in all fields of business and managing their lifecycle becomes a critical factor for many companies. I can see a huge potential for growth and internationalization for the Greip® business area, and therefore I’m excited to join this growth story, says Marko Rapeli.
The former head of Greip® business area Heikki Kinnunen will focus on Berggren business development and implementation of the company’s strategy.
More information: Marko Rapeli, Vice President of Greip® business area, tel. +358 10 227 2399, email: marko.rapeli@berggren.fi, Hannu Syrjälä, CEO, tel. +358 10 227 2352, email: hannu.syrjala@berggren.fi
